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BY THE

NUMBERS

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WRAP UP

2024-2025

TV NUMBERS ACROSS THE BOARD

TOTAL TV COVERAGE

537

HOURS

LIVE TV COVERAGE

HOURS

130K+

NETWORKS

D1NZ Broadcast Partners

FREE-TO-AIR TV HOURS

HOURS

21

LIVESTREAMED

HOURS

69

HOURS

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SKY TV VIEWERS

SETOP BOX

VIEWERS

221.3K

SKY TV TIME

SECONDS

2M+

HUGE 2025 NEWS D1NZ SECURES BOTH SKY TV AND YOUTUBE LIVE!

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MOTORSPORT IN NZ

MOTORSPORT AT A GLANCE WITH MOTORSPORT IN NEW ZEALAND - A TOTAL OF $759M TOTAL GROSS OUTPUT FOR NEW ZEALAND.

883

TOTAL EVENTS

$358M

DIRECT GROSS OUTPUT

$401M

INDIRECT GROSS OUTPUT

$174M

DIRECT VALUE ADD

$195M

INDIRECT VALUE ADD

2,400

DIRECT PAID JOBS

2,700

INDIRECT PAID JOBS

STATISTICS

121

LOCAL MOTORSPORT CLUBS

25

FACILITIES, TRACKS, AND VENUES

24,450

PARTICIPANTS

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OVERSTEER TV

OUR MAIN ONLINE MEDIA PARTNER

2M+

D1NZ CONTENT VIEWS

3.8M+

CROSS PLATFORM VIEWERSHIP

311,000

CROSS PLATFORM SUBSCRIBERS

25-34

DOMINANT AGE BRACKET

59.2K

YOUTUBE SUBSCRIBERS

1.6M

D1NZ 2023 POST EVENT

CONTENT VIEWS (ONGOING)

281K

D1NZ 2024 POST EVENT

CONTENT VIEWS (ONGOING)

OUR PARTNER

176.1K

FACEBOOK FOLLOWERS

1.6M

D1NZ 2024 POST EVENT

CONTENT VIEWS (ONGOING)

1.2M

AVERAGE REACH

PER QUARTER (90 DAYS)

38.1K

TIKTOK FOLLOWERS

374K

TIKTOK LIKES

38.5K

INSTAGRAM FOLLOWERS

493K

AVERAGE INSTAGRAM REACH

PER QUARTER (90 DAYS)

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FACEBOOK NUMBERS

2025 NUMBERS WILL SEE HUNDREDS OF THOUSANDS OF ADDITIONAL VIEWERS WITH THE NEW DEAL BETWEEN D1NZ AND SKY TV TO BE LIVE ONLINE FREE

1,196,768

FACEBOOK REACH

260

FACEBOOK ADVERTISEMENTS

2M+

FACEBOOK AD IMPRESSIONS

366K

UNIQUE PEOPLE REACHED

24K

LINK CLICKS

319K

FACEBOOK POST REACH

36,553

MINUTES OF VIEWED CONTENT

FACEBOOK

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